Posted on September 10, 2014 in User Research
Register for the workshop: From Lost to Found: How User Testing Can Improve the User Experience of Your Library Website
Instructors: Kate Lawrence, EBSCO Information Services; Deirdre Costello, EBSCO Information Services; Robert Newell, University of Houston
When two user researchers from EBSCO set out to study the digital lives of college students, they had no idea the surprises in store for them. The online behaviors of “digital natives” were fascinating: from students using Google to find their library’s website, to what research terms and phrases students consider another language altogether: “library-ese.” Attendees of this workshop will learn how to conduct usability testing, and participate in a live testing exercise via usertesting.com. Participants will leave the session with the knowledge and confidence to conduct user testing that will yield actionable and meaningful insights about their audience.
When? All workshops will be held on Friday, January 30, 2015, from 8:30-4:00